Branding Highlight:
Daisycal CBD & Boutique
Building a brand from scratch: branding, photography, digital content creation, web design, social media, and email marketing.
Also designed brand collateral such as 3 different versions of business cards, tincture bottle labels, holographic stickers, packaging tape, pop-up shop signage, and CBD 101 handout for pop-up shops.
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Creating not only a look but a complete vibe for a new CBD and female-forward lifestyle brand. The Goal: Groovy-chic, fun & sophisticated.
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Product photography that captures the mood of each project along with the brand voice.
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Content creation, creatively generating visuals that drive engagement and conversions. Growing the account 500% in 3 months.
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Customized website design and layout using Shopify theme. Content creation focusing on CBD and natural wellness topics for the integrated blog on the website to drive traffic and improve SEO.
More Branding:
Carly: Daily Sales Planner
Brand and implement new visuals into the UI of the "Carly", a platform designed to supplement B2B Sales Representatives’ planning of scheduling and prioritization of clients and prospects. Entice the Sales Representatives to use it as their primary tool for planning their sales strategy through a strong brand and cohesive visuals.
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Anomaly Photo Logo
Logo created for lifestyle and wedding photographer using her childhood silhouette to add personality and sentimentality to her brand.
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Natalie Maggio Massage
Logo and business card design created for a holistic massage therapist looking to infuse the nature of her business into her brand.
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Among the Stars Shop
Logo and brand guide created for an Etsy shop that specializes in creating handmade lavender-scented bunnies. A softer color palette and childlike whimsy were infused to capture the brand’s presence.